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“ANALISIS LOYALITAS KONSUMEN DALAM PEMBELIAN PRODUK AIR MINERAL KEMASAN BOTOL MENGGUNAKAN METODE RANTAI MARKOV”. Jurnal Pariwisata Bisnis Digital Dan Manajemen, vol. 2, no. 1, May 2023, pp. 22-29, https://doi.org/10.33480/jasdim.v2i1.4150.